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Visual Systems and Communications

Design that organizes, informs, and visually communicates across mediums.

Design is how we speak without speaking.
This section explores how visual clarity, structure, and language come together to build identities, craft campaigns, and create communication systems - from editorial layouts to brand worlds. Whether through a brochure, a logo, or an ad, each project here solves the challenge of being understood and remembered.

Step into a time machine made of fizz and flavor. This project was all about celebrating Coca-Cola's iconic flavors through the lens of vintage nostalgia and bold, retro charm. Designed as a tri-fold brochure, each panel brings a different vibe-whether it's the zing of Lemon, the smoothness of Vanilla, or the classic Cherry burst.

what if

coca-cola

brochure

had a 

redesign

Bringing a slice of humor (and heaven) to food advertising!

For this Papa John’s ad (personal project), I combined classical art with bold, modern visuals to create a campaign that’s as irresistible as the pizza itself. This concept plays on indulgence and pop culture in a fun, eye-catching way.

Because let’s be honest—even the gods can’t resist the greatest CHEEEESE!

vaseline rosy lips

Personal Ad Campaign Project

This is a self-initiated visual campaign I designed for Vaseline Lip Therapy: Rosy Lips, where softness meets sophistication. Inspired by themes of natural beauty and delicate care, the concept centers around the emotional and sensory experience of lip therapy—smoothness, healing, and a gentle blush of color.

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